Transform Your Brand with Our Comprehensive Brand Audit Workbook
Unlock Your Brand’s Potential with Actionable Insights and Strategic Planning
Guided Brand Assessment Exercises
Gain a thorough understanding of your brand’s current state through step-by-step exercises.
Strategic Brand Planning
Get a clear understanding of your brand’s strategic path forward.
Competitive
Analysis
Understand your market landscape and differentiate your brand.
Actionable
Insights
Leverage feedback from key stakeholders to set goals and drive improvements
What's Inside
Part One: Taking Inventory
Assess your target customers, develop personas, and establish brand tenets.
Part Two: Don’t Make Assumptions
Gather insights from customers, sales teams, employees, and leadership.
Part Three: Evaluating Where You Are
Conduct a comprehensive audit of your marketing assets, website, and strategy.
Part Four: Looking Outward
Perform a competitive analysis to understand your market landscape.
Part Five: Forward Vision
Set strategic priorities, plan resources, and define metrics and milestones.
A brand audit is a thorough examination of a brand’s current position in the market compared to its competitors and a review of its effectiveness.
This workbook is ideal for marketing professionals, brand managers, and business owners looking to strengthen their brand.
This workbook provides actionable insights and strategic planning tools to help you understand and improve your brand’s performance.
Rebranding is a significant undertaking that involves updating your brand’s identity, messaging, and positioning. This workbook will help you assess your current brand, identify areas for improvement, and develop a clear strategy for a successful rebrand. It guides you through understanding your audience, evaluating your brand’s strengths and weaknesses, and aligning your brand with your business goals. Read more in our recent blog post.
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